Redefining Live Event Artistry

We don't just set up a station; we engineer memorable, camera-ready guest experiences designed to captivate. From high-volume corporate galas and international brand activations to festival VIP enclosures and luxury weddings, our team brings flawless execution to every footprint.

Why global brands and event directors trust us

Master artists and lead stylists

Every member of our squad is a vetted, highly experienced specialist in face paint, glitter application, metallic tattoo design and body art.

Scalable operations

From an intimate VIP gathering to a 15-person glam team for a multi-day international festival, we scale to match your footprint.

Flawless presentation

Sleek, customizable pop-up bars designed to integrate effortlessly with the aesthetic of your venue or brand installation.

Fully accredited and globally mobile

Fully insured, safety-compliant and equipped to travel anywhere in the world to bring your event vision to life.

Meet the Sparkle Squad

Lauren

Lauren

Founder & Creative Director

Creative Direction Brand Partnerships Global Activations Event Strategy

Former flight crew turned creative director, Lauren applies operational discipline and high-end event production standards to live beauty activations. Overseeing corporate client relations, brand partnerships, and international expansion, she directs high-volume experiential footprints for global brands across the UK and overseas.

Mama Sparkles

Mama Sparkles

Head of Operations

Logistics & Operations Kit Compliance Squad Welfare Stock Management

The operational backbone of the agency. Overseeing inventory management, kit compliance, and team welfare across nationwide event deployments, she manages the supply chain and field logistics that keep live activations running seamlessly on time and on budget.

Arabella

Arabella

Senior Events Manager

Event Management VIP Activations Aesthetics

Bringing over 17 years of beauty, aesthetics, and event management experience to the agency. Arabella bridges multi-disciplinary expertise, spanning nail care, massage therapy, and creative event aesthetics, with sharp on-site execution, ensuring complex brand briefs, VIP lounges, and large-scale activations run with absolute precision.

Andrea

Andrea

Lead Editorial MUA

Editorial Makeup Fashion Week MUA High-Glam Styling VIP Lounges

An elite professional makeup artist with experience spanning London and Paris Fashion Weeks. Specialising in high-fashion precision, editorial styling, and camera-ready finishes, Andrea leads station artistry for high-profile press launches and luxury corporate activations.

Demi-Leigh

Demi-Leigh

Face & SFX Artistry Specialist

SFX Makeup Creative Body Art Festival Artistry High-Impact Design

A specialist artist with over 9 years of industry experience across character design, intricate body painting, and high-impact festival art. Demi-Leigh combines technical SFX precision with fast-turnaround event application.

Ronnie

Ronnie

Creative Face & Body Specialist

Body Painting Creative Face Art Public Activations

An accomplished face painter and body artist specialising in imaginative concept work, custom metallic accents, and high-volume public activations.

Keren

Keren

Creative Face & Body Specialist

Creative Face Art High-Speed Artistry Public Activations

A master of rapid, premium guest transformations. Seamlessly blending professional face art with shimmering accents, Keren adapts effortlessly to any brand theme or fast-moving event footprint.

Michelle

Michelle

Airbrush & Body Art Specialist

Airbrush Artistry Full Body Painting Brand Campaigns Stencil Execution

An elite body artist with an advanced technical background in precision airbrushing, full-scale body painting, and bespoke stencil execution for custom brand campaigns.

Tillie

Tillie

Senior Glitter Artist

High-Detail Precision Event Glam Senior Artistry Corporate Events

Bringing over 8 years of beauty industry expertise, Tillie provides high-detail precision, bespoke styling, and fast-paced execution for major festivals and corporate brand installations.

Lucy

Lucy

Glitter Artist

Custom Festival Looks Live Events Tattoo Artistry Creative Glitter Looks

A dedicated event beauty specialist with the agency since 2022. Lucy focuses on high-impact, light-reflecting installations and custom styling designed to stand out in high-footfall event spaces.

Maria

Maria

Senior Beauty & Hair Styling Lead

Vogue Featured Artistry Editorial Hair Full-Concept Glam Festival Styling

A Vogue-featured artist providing end-to-end beauty execution across makeup, hair styling, and creative body art. Maria delivers full-concept glam and fast transformations tailored to high-profile brand activations, festival VIP zones, and corporate galas.

Holly

Holly

Senior Operations

Precision Styling Station Logistics Event Execution Creative Glitter

Drawing on a background in maritime precision engineering, Holly applies rigorous attention to detail and organisational focus to station layouts, ensuring flawless execution across major installations.

Jordan

Jordan

Senior Activation Artist

High-Volume Events Fast-Paced Execution Arena Installations

An aviation-trained professional who brings composure under pressure, speed, and vibrant energy to high-footfall arenas and fast-paced corporate activations.

Amy

Amy

Senior Events & Pop-Up Specialist

Brand Pop-Ups Exhibition Artistry Trade Shows High-Energy Activations

A core team lead with extensive experience executing high-visibility activations, including major industry expos and high-footfall brand showcases.

Annie

Annie

Creative Aesthetics

Aesthetics Creative Styling Arena Deployments Custom Branding

Combining classic aesthetics techniques with high-impact event finishes, Annie is experienced in large-scale venue deployments, including major arena showcases.

Miguel

Miguel

Senior Activation Specialist

High-Volume Events Nightlife Festivals Event Energy

An aviation-trained artist delivering sharp technical speed and unmatched crowd engagement. Miguel thrives in fast-moving, high-density environments, keeping guest queues moving smoothly from day to night.

Mo

Mo

Head of Global Logistics

Operations Site Production Deployment Venue Compliance

Managing the operational execution behind every LX activation, Mo directs site management, venue compliance, and equipment deployment across high-capacity UK and international venues. He oversees power integration, technical setups, and live activation workflows to ensure seamless, turn-key delivery on site.

Saj

Saj

Head of Fabrication

Spatial Design

Translating agency concepts into physical environments, Saj leads spatial design and custom set production for LX. He directs workshop engineering, material finishes, and graphic integration to exact brand specifications.